Networking Faux Pas – Part 3

Posted on September 14, 2010. Filed under: Uncategorized |

Never mislead your networking partners. For that matter, never mislead anyone. Trust is everything when you’re talking about relationship networking. Inviting people to a “birthday party” that turns out to be a business opportunity pitch isn’t being honest with the very people with whom you want to build a trusting relationship.  Also, this is what has given several extremely viable and important industries a bad name.  Unfortunately it isn’t the industry (or the company for that matter) that is the problem, it is the representation!

All these faux pas directly relate to good people skills. The prevailing theme of all three is to treat your referral partners and potential referral partners with professionalism and care. Use networking opportunities to meet people and begin the process of developing a genuine relationship and treat your referral partner like you would a top client. Lastly, always network in a way that builds credibility and trust–be candid in telling your referral partners what you need and what you’re asking of them. Do these things and you’ll avoid some serious mistakes in relationship networking.

Called the father of modern networking, Dr. Ivan Misner is the Founder of BNI  and the senior partner for the Referral Institute. He has written nine books, including his recently released New York Times best seller Truth or Delusion? Busting Networking’s Biggest Myths.

Trey McAlister is a Regional Trainer for BNI (Business Networking International) and a professional trainer and coach for the internationally renowned Referral Institute’s Certified Networker Program and Referral Pipeline Program.  He is also a contributing author in Masters of Sales and the recently released Chicken Soup for the Network Marketers Soul. He resides in Santa Rosa with his wife and two sons and can be reached at


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